“Knowing your client is a prerequisite to understanding the value of artistic contribution”

When there is an aesthetic so closely bound to a brand, that changing it would almost seem to change the brand itself, it's easy to realize the success of media communication.

As a producer, my focus is to interpret the client's wishes and create visuals and communication based on their mood boards and directions. As a photographer’s agent in New York and Los Angeles, I paid close attention to the look, the language, the artistry of makeup and styling as well as the teams involved in each campaign or editorial magazine. As I add photography to my repertoire, I draw upon the last 25 years of working closely with global brands, worldwide campaigns, superstar photographers, stylist, editors and esteemed colleagues.